This is project that hit home and truly spoke to our heart given the fact that it promotes the Cretan values and authenticity. We designed and created a new website & e-shop for Melopeion – Filladitakis, a Cretan family business of beekeeping and production of organic thyme honey.
The website’s design featured all the elements of the new brand identity and of the new product packaging, focusing primarily on the core values of the business as well as of its new marketing strategy. Clean cut information and strong product placement were presented by using minimal eye catching 3d animation, beautiful transitions, premium content and bold illustrations, with sans serif and free hand sans serif typography of black & white color palette. Its easy-flowing user experience and its mobile friendly environment enhance the merchandising power of the client’s products in the e-shop section.